May 19, 2012

Obama’s Google+ Hangout: Google Angers Potheads, President Won’t Dance a Jig

Posted on 31. Jan, 2012 by in Search Engine Watch

Obama’s Google+ Hangout: Google Angers Potheads, President Won’t Dance a Jig

President Barack Obama took part in a virtual town hall meeting late yesterday afternoon, with five hand-picked participants face-to-face with the president in a Google+ Hangout. Obama also answered questions submitted by YouTube users and, though most of the questions were prescreened and voted on prior to the hangout, answered a few personal questions on [...]

Facebook Wants to Make a Movie About Your Life

Posted on 31. Jan, 2012 by in Marketing Pilgrim

Facebook Wants to Make a Movie About Your Life

Imagine a movie based on your life. Would it be a blockbuster adventure? A romantic comedy? Hopefully not fodder for a Lifetime Original. Oh forget imagining, Facebook wants to make it so, with the Timeline Movie Maker. Opt in, click a few choices and you’ll have a mini movie showing the best years of your [...]

Non-Food Marketers Grab Greater Share of Digital Coupon Space

Posted on 31. Jan, 2012 by in Clickz

Non-Food Marketers Grab Greater Share of Digital Coupon Space

As the digital coupon space continues to flourish, non-food marketers are increasing their share of the market, according to a new report from Kantar Media. The number of digital coupon “events” increased by 12.3 percent in 2011, according to the report, with non-food marketers now accounting for 40.5 percent of the overall market. That’s an [...]

Mozilla Firefox 10 Released, With Added Developer Tools

Posted on 31. Jan, 2012 by in Webmaster World

Firefox for Windows, Mac and Linux adds powerful built-in developer tools and delivers smoother updates by making add-ons compatible by default. Firefox adds a number of new built-in developer tools that let developers change the look and feel of websites in real-time. With Page Inspector, developers can peek into a pages structure and layout without [...]

Google: Spam Links To 404 Pages Won’t Hurt You

Posted on 31. Jan, 2012 by in SE Round Table

Google: Spam Links To 404 Pages Won’t Hurt You

Google’s John Mueller said in a Google Webmaster Help thread said that if you have bad or spammy links pointing to 404 pages, it should have no negative impact on your overall site’s rankings. John said not only should it not happen, he has never seen it happen. He said: To be clear, I have [...]

Bing Local Basics

Posted on 31. Jan, 2012 by in SEOchat

(Page 1 of 2 ) You run a local business, and you claimed your Google Local listing so searchers would see your website. That’s a start, but with Bing and Yahoo together holding more than a quarter of the search market in the US, you’re still leaving money on the table. Fortunately, you can easily [...]

Twitter’s revenue could reach $540 million by 2014

Posted on 31. Jan, 2012 by in Internet Retailer

Twitter’s revenue could reach $540 million by 2014

Twitter is increasingly focused on the bottom line. That’s why the microblogging service is rolling out new ad formats, such as Promoted Tweets in Timelines, which enables a marketer to pay to target a consumer with a tweet based on his location, demographics or interests, and making acquisitions that could pave the way for a [...]

Email Marketing: A closer look at budgets

Posted on 31. Jan, 2012 by in Marketing Sherpa

Email Marketing: A closer look at budgets

With MarketingSherpa Email Summit 2012 coming up next week in Las Vegas, we wanted to take a moment to take a look at a common email question.   It’s a touch-and-go economy, are my competitors still investing in email marketing? The answer is a resounding yes, according to research from MarketingSherpa’s 2012 Email Marketing Benchmark [...]

MRMLOGIQ and ABN AMRO Expand Brand Portal

Posted on 31. Jan, 2012 by in AllTop

MRMLOGIQ and ABN AMRO Expand Brand Portal

MRMLOGIQ, the operational marketing efficiency company, announces the expansion of the ABN AMRO Brand Portal with the addition of a marketing webshop. The ‘Shop’ enables ABN AMRO executives who are responsible for customer communications management to create posters, invitations and advertisements independently, according to local wishes and demand. Because the publications are generated from a [...]

A Bird, a Plane, a Movie-Marketing Stunt

Posted on 31. Jan, 2012 by in Adage

A Bird, a Plane, a Movie-Marketing Stunt

To promote its forthcoming film, “Chronicle,” which is about three high schoolers that suddenly gain super powers, 20th Century Fox thought up a brilliant stunt. In partnership with Thinkmodo, the crew behind other viral exploits like “The Shaving Helmet” and “iPad Head Girl”, they sent up custom-made aircraft shaped like people up into sky. Looked [...]