April 20, 2014

eBay and Icahn call a truce

Posted on 10. Apr, 2014 by in Internet Retailer

EBay Inc. and its most vexing shareholder, billionaire investor Carl Icahn, have negotiated an agreement that ends a proxy battle that has been ongoing since January. Icahn has agreed to withdraw his proposal that eBay spinoff its PayPal payments arm, as well as his two board member nominations. In return, eBay is appointing another executive, […]

Marks & Spencer unveils ambitious global plans

Posted on 09. Apr, 2014 by in Internet Retailer

U.K.-based department store chain Marks Spencer better have its passport in order if it wants to complete the major international expansion plans it has for the next three years. The retailer, No. 18 in the Europe 500 announced this month at an investor meeting a blueprint for international expansion that includes building 250 new stores, […]

A strategy for boosting B2B conversion rates—and SEO, too

Posted on 08. Apr, 2014 by in Internet Retailer

Debi Steigerwald Vology Inc., a provider of information technology gear and related professional services, until recently used a slow, labor-intensive process of e-mailing price quotes to customers in hopes they would complete a purchase. It took about 10 steps for a sales rep to create and send a PDF, confirm its receipt, wait for the […]

E-commerce services firm Fluid acquires social commerce technology vendor 8thBridge

Posted on 07. Apr, 2014 by in Internet Retailer

Digital design and development firm Fluid Inc., which helps retailers improve their e-commerce, mobile and social offerings, has acquired 8thBridge Inc. 8thBridge works with retailers like Toys ‘R’ Us Inc. to market themselves through online social networks. By giving shoppers social-oriented tools—for instance, it offers a feature that lets shoppers place items in Pinterest-like “boards”—the […]

Twitter looks to Google for a head of commerce partnerships

Posted on 06. Apr, 2014 by in Internet Retailer

Twitter Inc. has hired Google Inc.’s Philippe Dauman Jr. as  director of commerce partnerships. Dauman had worked at Google since 2007, most recently as head of partnerships for Google Wallet’s Instant Buy division, according to his LinkedIn profile. Instant Buy is a Google program that lets consumers who have signed up for Google Wallet check out […]

Bing goes up against Google with its own Product Ads program

Posted on 05. Apr, 2014 by in Internet Retailer

Microsoft Corp. has upped its competition with search engine leader Google Inc. by launching Bing Product Ads. Those ads show product images and prices, similar to the Product Listing Ads that Google introduced in 2012. The Bing Product Ads, which may be image-heavy, can appear on the same web page as a marketer’s paid text […]

How to bring a new product to an online marketplace, via Fenway Park

Posted on 04. Apr, 2014 by in Internet Retailer

First came the pitch video, followed by a digital election and then a presentation and question-and-answer session at that palace of baseball, Fenway Park. The lesson, says Maeve Jopson, is that sometimes selling a product online involves more than feeding inventory data to Google or Amazon. Jopson, an industrial designer who is co-founder of toy company […]

Google says all its advertisers must migrate to Shopping Campaigns

Posted on 03. Apr, 2014 by in Internet Retailer

Just over a year since debuting Product Listing Ads (PLAs), Google Inc. has announced plans to phase out the original PLA ad creation and bidding method in favor of incorporating PLAs into the Shopping Campaigns ad management dashboard. By late August, all Google advertisers will need to shift over to that format, the search tycoon […]

Costco says ‘Hola’ to online shoppers in Mexico

Posted on 02. Apr, 2014 by in Internet Retailer

The Costco.com.mx home page Costco Wholesale Corp. is building out its international e-commerce strategy with a new web site for Mexico at Costco.com.mx. Costco, No. 16 in the Internet Retailer Top 500, now operates four distinct e-commerce sites, for the United States, Canada, the United Kingdom and Mexico. The Mexican site launched last October in […]

Global distributor of electronics components builds a new e-commerce platform

Posted on 01. Apr, 2014 by in Internet Retailer

Premier Farnell plc, a London-based global distributor of electronic components, is upgrading its worldwide network of business-to-business e-commerce sites with such new features as quick checkout, product comparison tools and price quotations. “It is essential that we have a web platform that is fit for customer demands,” says Kevin Yapp, chief marketing and strategy officer. […]