April 17, 2014

SearchCap: The Day In Search, April 10, 2012

Posted on 11. Apr, 2012 by in Search Engine Land

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Yelpy Insights: Yelp Adds Two New Search Filters, Looks To Add More

    Is there a battle brewing in the area of searchable local content and reviews? Foursquare has been making some interesting moves in this area, and today Yelp has announced two new search filters that it says will let users more easily find the right local business. Yelp is calling the new technology “Yelpy Insights.” The [...]

  • Yahoo’s Re-Organization: Search Stays Alive, At Least On Paper

    Following last week’s layoffs of about 2,000 employees, new Yahoo CEO Scott Thompson announced today an overhaul of the company’s structure — and, despite concerns about the future of Yahoo search, it remains alive. At least in the memo that Thompson sent to Yahoo employees this morning. Yahoo’s new corporate structure will take effect on [...]

  • Signs Of Linking Over-Optimization

    With all the discussion about the soon to arrive over-optimized website penalty, what about links? Many people think of SEO as an on-site matter, even though SEO is also deeply related to external signals, such as the links that point at your site and they way they point at your site. As Barry Schwartz recently [...]

  • Stop Blaming IT! How Communication Could Improve From The SEO Side

    Last time, we talked about making your Global Search Marketing Ecosystem thrive and one of the key elements for success was effective IT Integration. Adam Sherk’s recent article on Nine Common SEO Road Blocks delves into some of the IT challenges. His article identifies three of the nine barriers being directly related to IT and [...]

  • Why Pinterest Is NOT Your SEO Miracle Worker

    If you caught yourself groaning when you saw this was yet another Pinterest post, I don’t blame you. The Web’s latest social media darling has taken both the Internet and the industry blogosphere by storm, and the network’s popularity shows no sign of slowing: the site is now the third most popular social network in [...]

  • Question Of Whether It’s Legal To Use Trademarks As Keywords Revived On Appeal in Rosetta Stone/Google Case

    The U.S. Court of Appeals for the Fourth Circuit today revived part of Rosetta Stone’s trademark lawsuit against Google, meaning the search giant’s permitting the use of trademarked terms in AdWords is still legally questionable in the United States. It’s the first time an appellate court has ruled in a case of this kind. Previously, a [...]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

Search News From Around The Web:

Applications Portal Features

Business Issues

Local, Maps Mobile

Link Building

Paid Search Contextual

Searching

SEM Industry

SEO SEM

Social Media

Related Topics: SearchCap


About The Author: is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry’s personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.

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Article source: http://feeds.searchengineland.com/~r/searchengineland/~3/yMDJGoEi3KU/searchcap-the-day-in-search-april-10-2012-117867

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